Customer Stories / Automotive / Germany
AWS re:Invent 2023
Supply Chain Solution: BMW Group Uses AWS Analytics to Minimize Disruption During Semiconductor Shortage
As a business that sells millions of cars across tens of countries every year, BMW Group needs to manage an extremely complex supply chain. Parts shortages hamper its entire operations, spanning sales, procurement, and production. So when semiconductor shortages were impacting the global automotive industry, it looked to AWS Professional Services to help find a solution. Together, they built an analytics platform based on production and market data, and supplier input. Using AWS technologies, BMW can manage its supply chain challenges and help ensure distribution across markets isn’t disrupted.
Learn more about how BMW Group continues to innovate on AWS.
Thank you to our colleagues from AWS who helped us develop this tool in only 3 months.”
Dennis Winter
Data Scientist, BMW Group
More BMW Group Customer Stories
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Germany
Increasing Scalability and Reducing Costs Using Amazon Aurora Serverless with BMW
BMW migrated its on-premises databases to Amazon Aurora PostgreSQL and used Amazon Aurora Serverless v2, which increased scalability and reduced costs for its customer messaging solution. -
Other
BMW Group at AWS re:Invent 2023
In this AWS re:Invent 2023 keynote video, Stephan Durach, senior vice president Connected Company Development and Technical Operations, at BMW Group, discusses how the company uses Amazon Web Services (AWS) technology to transform automotive experiences. -
Germany
BMW Reinvents Automotive Design with Generative AI on AWS
This case study delves into how BMW showcased their use of generative AI, powered by AWS, at the AWS Reinvent 2023 conference. -
Germany
BMW Accelerates Innovation with Generative AI on AWS
This case study highlights how BMW, the renowned automotive manufacturer, leveraged generative AI powered by AWS to enhance their design and engineering processes.
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